Paid for Search ads are the ads you see when you search for specific things on Google or Bing. They are often referred to as Pay per click or PPC for short. This is because you only pay when someone clicks on your ad. They’re a great way of targeting potential customers who are “in-market” for your products or services.
PPC gives control over targeting, and control over how much you want to spend. It allows you to buy the keywords that are most relevant to your business.
A New Approach
It’s easy to become complacent with PPC, buying the same keywords month after month. This strategy may work in the short term but ultimately it will impact upon the growth of your business. Our team are experts in PPC having run thousands of campaigns. We are confident that we’ll be able to improve the efficiency of your campaigns and help your business grow.
There are many tactics that we use to increase the ROI from your spend. We analyse which keywords are driving conversions, and which aren’t. We look at issues that improve the context for conversions namely ad copies, landing pages, bid strategies. We are also Bing accredited which along with Google allows us to cover off 100% of search demand.
Stay Up To Date
PPC is changing all the time. Google is constantly innovating with new products that can help you create even more effective campaigns without necessarily spending more. At Ads360 our specialists will ensure your campaigns employ the latest techniques keeping you one step ahead of the competition.
Let's Get Started
If you’re about to take your first steps in PPC we can make sure you’re setup to get the maximum benefit from your budget. And if you’re already using PPC but would like to take it to the next level let our team take a thorough look at your setup. We’ll come back to you with flexible plans to produce the best possible results for your budget.